The Body Shop Divide And Multiply Mascara
Available: The Body Shop. I got this at an atrium sale for $10++.
Volume: 10 ml
Star Properties: For separation and amplitude.
Packaging
Okay, not particularly attractive because I don't like browns/olives.
Wand and brush
The wand is straight, and the brush at the end is rather long, goes straight, then slants to a point, such that the end is supposed to catch your tiny corner lashes better. The bristles are synthetic, and really stiff.
I totally hate the brush/bristles, because it pokes my eyes so much that I keep blinking while using this. It's so itchy and I can never quite get my lashes done no matter how long I sit there and try.
Formula
The formula really stinks, and is very, very spicy on the eyes. =((((( Not to mention, that this is not waterproof (but it doesn't claims so).
Below is a photo of what happened when I teared during a Taiwanese idol drama.
I have tried this many, many times, in a bid to make it work, and I've always noticed that it falls off very easily. So that day, I decided to put it to the test while I was at home, and when I tear, and blink out the tears, I could feel all that product stinging my eyeballs. T_T T_T T_T
And after just a couple of minutes, I magically washed off the mascara with my tears, no rubbing. All I did was keeping blinking my tears out, because I was touched by the drama, and also because the product really stings my eyeballs badly.
Never going to wear this out. In fact, I think this is the first product I am going to just throw away. =( One simply can't use non-waterproof mascara in Singapore, with all the spicy food and touching dramas... ... I mean, I don't know about other people, but if you tear easily like me, please don't buy this, unless you want to look like a panda on your dinner date.
Divide and Multiply???
Divide means this will not clump right. Alright, I will pass this mascara for this point. But multiply means volumize correct? And I am going to have to fail this because it does not volumizes at all. It doesn't even lengthens to save its own life. Bye bye, TBS mascara.
Color
The only saving grace of this mascara is that the brown shows up quite okay. I have a Bourjois brown one too (which I haven't blogged about), and that shows up better. So while I can give credit to the Divide and Multiply for showing up, I wouldn't say it is good.
Throw away. 0.5/5.
This is unusable because I really didn't manage to wear this out of the house at all. I have very teary eyes, like I tear when I yawn, when my eye gets irritated by the teeniest of dust speck, when I eat spicy food, when I think of touching scenes or watch touching scenes. So sometimes, I just wear this, I yawn, and there goes my mascara.
I have a handful of $2 non-waterproof mascaras, and I swear they don't come off so easily. This is worst than my handful of $2 mascaras. Not only is the Divide and Multiply unwearable, the immediate effect of it is not obvious at all. Even my $2 mascaras can curl, volumize, and lengthen like a dream! (And I will show that in my $2 makeup reviews. Coming soon.)
The half mark is given to the brown color for showing up. But to me, what use is the color when it doesn't stays?
I don't mean to diss this product like that, but it really is trash. If you follow my blog, you will realize that I mostly only talk about pretty good products that are 4/5 and above. At worst, I tend to just give things a pass at 2.5 or 3. But I feel like sometimes, a blogger who puts in effort to try and re-try and re-try a product in a bid to make it pass, should also tell when products are really not worth spending your money on (even if in a sale). Sigh. I totally regret picking this up even though I got it at a sale.
You know, a lot of times, if a product fails, I just sweep it under the carpet, and post about something else instead. But this time round, I just can't.
Have you tried the Divide and Multiply Mascara from The Body Shop? Does it works for you? Have you tried any other mascaras from TBS? Is any of them worth trying?
Also, do you want to see more posts about products that I really dislike and actually failed them in secret? Or do you prefer Positively Nice the way it is, with a lot more things that are positive, nice, and good to use?





6/26/2012 08:00:00 AM
Jyoan

Posted in:
4 comments:
I had that experience before with other mascara. My eye feels so itchy and feels like tearing. I end up never using it anymore
oh no how disappointing. lucky you got it on sale and didn't pay full price.
Hi memoiselle,
which mascara was it?
Hi thebeautydispensary,
yes, won't want to throw away so much money.
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